If your website doesn't show on Google even when people search for you by name, something technical is usually stopping it: a "discourage search engines" setting left on, a robots.txt block, redirects lost when the site was rebuilt, or Google treating the site as hacked. New sites can also simply take a few weeks to be found.
Quick checks
- Search Google for
site:followed by your web address, with no space. No results means nothing is indexed. - In WordPress, check Settings, then Reading: "Discourage search engines" must be unticked.
- Add
/robots.txtto the end of your web address and look forDisallow: /. - Wix and Squarespace both have a setting to hide the site from search engines; check it's off.
Use Search Console
Google Search Console shows which pages are indexed, which aren't and why. Verify your domain, submit your sitemap and use URL Inspection on your homepage to request indexing.
After a rebuild
If traffic fell after a new website, the old addresses probably now lead to error pages. Each old address needs a permanent redirect to its new equivalent.
We find and fix the cause on a same-day call.
